Stocktoria
Baidu, Inc. BIDU
Baidu, Inc. (BIDU) earns a Piotroski F-score of 1/9 (weak financial health), with an Altman Z″ in the safe zone. It does not currently pay a dividend. FY2025 revenue was $18.5B at a 4.3% net margin.
Quality score trend · recomputed for each fiscal year
Each year's score is computed from that year's filing — a rising Piotroski F or Altman Z″ means improving financial health, a fall is worth a look.
Beneish M-score: -2.01 — grey zone (between the usual thresholds). A statistical screen for earnings manipulation, not proof — and it doesn't apply to most banks/insurers.
Analyst price target
Recent analyst actions
| Date | Firm | Rating |
|---|---|---|
| 2026-05-20 | Susquehanna | Neutral (main) |
| 2026-05-19 | Benchmark | Buy (reit) |
| 2026-03-06 | Barclays | Equal-Weight (main) |
| 2026-03-05 | Susquehanna | Neutral (main) |
| 2026-01-26 | Barclays | Equal-Weight (main) |
| 2026-01-07 | Freedom Capital Markets | Buy (main) |
Wall Street analyst consensus — a sentiment gauge, not our scoring.
Smart money · insiders, last 12 months
Open-market insider purchases minus sells (SEC Form 4) — real buying with their own money is a bullish “smart money” signal; grants and option exercises are excluded.
How it ranks in Services · percentile among 982 companies
Percentile vs other Services companies we cover — e.g. “stronger than 90%” means only 10% score higher on that measure.
Piotroski F breakdown · 1/9 tests passed
- Positive return on assets
- Positive operating cash flow
- Rising ROA
- Cash flow exceeds net income
- Lower long-term debt
- Rising current ratio
- No share dilution
- Rising gross margin
- Rising asset turnover
Altman Z″ components · safe zone
| Component | Value |
|---|---|
| Working capital / assets | 0.146 |
| Retained earnings / assets | 0.396 |
| EBIT / assets | -0.013 |
| Equity / liabilities | 1.735 |
Sector peers · similar-size Services companies compare side by side →
| Ticker | Company | Piotroski F | Altman Z″ | P / E | Revenue growth |
|---|---|---|---|---|---|
| BIDU | Baidu, Inc. | 1/9 | 3.98 | — | +1.2% |
| FLUT | Flutter Entertainment plc | 3/9 | 1.35 | — | +16.6% |
| GDS | GDS Holdings Ltd | 7/9 | 1.26 | — | +10.8% |
| SNAP | Snap Inc | 4/9 | -3.13 | — | +10.6% |
| APP | AppLovin Corp | 8/9 | 7.86 | 48.1 | +70% |
| ZM | Zoom Communications, Inc. | 6/9 | 10.62 | 14.2 | +4.4% |
| PINS | PINTEREST, INC. | 5/9 | 10.83 | 28 | +15.8% |
About Baidu, Inc.
Baidu, Inc. provides internet content, value-added telecommunication-based, internet map, and online audio and video services in the People's Republic of China. It operates in two segments, Baidu General Business and iQIYI. The Baidu General Business segment offers products and services for mobile ecosystem, AI cloud, and intelligent driving. This segment operates Baidu App that enables users to access search, feed, content, and other services through mobile devices; and Haokan, which offers a range of various user generated and professionally produced short videos. It also provides a portfolio of knowledge and information products, including Baidu Wiki, which features columns and videos, such as encyclopedia of intangible cultural heritage, digital museum and recorder of history; Baidu Knows, an online community where users can pose questions to other users, such as individuals, professionals, and enterprises; Baidu Experience, an online platform where users share daily knowledge and experience; ERNIE Bot, new AI-native product that serves as a multi-round conversational AI assistant on both PC and mobile; and Baidu Post, a social media that allows users to post text, image, audio and video content, and reply to original curation forming valuable discussion groups, as well as livestreaming services, including live streaming and AI-powered digital human livestreaming. In addition, the company offers DuerOS smart assistant for the Chinese language; Apollo Go autonomous ride-hailing service; online marketing services; Baidu Maps, a voice-enabled mobile app providing users with travel-related services; and AI chips. The iQIYI segment produces and distributes professionally produced content. This segment offers online entertainment video services, including online videos, experience services, online games, comics, and others. The company was incorporated in 2000 and is headquartered in Beijing, the People's Republic of China.
FAQ
Is BIDU financially healthy?
Baidu, Inc.'s Piotroski F-score is 1/9 (8–9 is excellent, 0–3 weak), and its Altman Z″ distress score is in the safe zone.
Does BIDU pay a dividend?
No, Baidu, Inc. does not currently pay a dividend.
How profitable is BIDU?
In FY2025, Baidu, Inc. had a net margin of 4.3% and a return on equity of 2.0%.
What is the analyst price target for BIDU?
The average Wall-Street price target for Baidu, Inc. is $177.84, about 69.6% above the recent price, from 33 analysts (consensus: strong buy).
Is BIDU a good stock to buy?
Stocktoria doesn't give buy or sell advice, but here is the data on Baidu, Inc.: a Piotroski F-score of 1/9, an Altman Z″ in the safe zone. Weigh these quality and valuation signals against your own goals.
Computed from company filings · US · as of 2025-12-31. Facts plus Stocktoria's own computed scores — not investment advice.