Booking Holdings Inc. BKNG
Booking Holdings Inc. (BKNG) earns a Piotroski F-score of 4/9 (mixed financial health), with an Altman Z″ in the safe zone. It pays a dividend yielding 0.89% (safety: n/a).
Quality score trend · recomputed for each fiscal year
Each year's score is computed from that year's filing — a rising Piotroski F or Altman Z″ means improving financial health, a fall is worth a look.
Analyst price target
Recent analyst actions
| Date | Firm | Rating |
|---|---|---|
| 2026-08-10 | Argus Research | Buy (main) |
| 2026-08-05 | UBS | Buy (main) |
| 2026-08-05 | Benchmark | Buy (main) |
| 2026-08-05 | Citigroup | Buy (main) |
| 2026-08-05 | Oppenheimer | Outperform (main) |
| 2026-08-05 | B. Riley Securities | Buy (main) |
Wall Street analyst consensus — a sentiment gauge, not our scoring.
Forward estimates · earnings calendar →
Consensus analyst estimates and scheduled dates — forward-looking, may change.
How it ranks in Transportation & Utilities · percentile among 348 companies
Percentile vs other Transportation & Utilities companies we cover — e.g. “stronger than 90%” means only 10% score higher on that measure.
Piotroski F breakdown · 4/9 tests passed
- Positive return on assets
- Positive operating cash flow
- Rising ROA
- Cash flow exceeds net income
- Lower long-term debt
- Rising current ratio
- No share dilution
- Rising gross margin
- Rising asset turnover
Altman Z″ components · safe zone
| Component | Value |
|---|---|
| Working capital / assets | 0.19 |
| Retained earnings / assets | 1.39 |
| EBIT / assets | 0.302 |
| Equity / liabilities | -0.16 |
Sector peers · similar-size Transportation & Utilities companies compare side by side →
| Ticker | Company | Piotroski F | Altman Z″ | P / E | Revenue growth |
|---|---|---|---|---|---|
| BKNG | Booking Holdings Inc. | 4/9 | 7.64 | — | +13.4% |
| EXPE | Expedia Group, Inc. | 6/9 | -0.33 | 24.4 | +7.6% |
| GXO | GXO Logistics, Inc. | 6/9 | 0.35 | 180.4 | +12.5% |
| XPO | XPO, Inc. | 5/9 | 1.26 | 79.6 | +1.1% |
| RXO | RXO, Inc. | 5/9 | 0.95 | — | +26.2% |
| GBTG | Global Business Travel Group, Inc. | 2/9 | -0.02 | — | +12.2% |
| GATX | GATX CORP | 4/9 | — | 19.4 | +9.8% |
All Transportation & Utilities companies →
About Booking Holdings Inc.
Booking Holdings Inc., together with its subsidiaries, provides online and traditional travel and restaurant reservations and related services in the United States, the Netherlands, the United Kingdom, and internationally. The company operates Booking.com, which offers online accommodation reservations; and Priceline, which provides discount travel reservations services, as well as online accommodation, flight, rental car reservation services, vacation packages, cruises, activity, and affiliate programs. It also operates Agoda that offers online accommodation reservation, flight, ground transportation, and attractions. In addition, the company operates KAYAK, an online meta-search service that allows consumers to search and compare travel itineraries and prices; and OpenTable for booking online restaurant reservations, as well as reservation management services to restaurants. Further, it offers travel-related insurance products, payment facilitation, and restaurant management services to consumers, travel service providers, and restaurants; and advertising services. The company was formerly known as The Priceline Group Inc. and changed its name to Booking Holdings Inc. in February 2018. Booking Holdings Inc. was founded in 1997 and is headquartered in Norwalk, Connecticut.
FAQ
Is BKNG financially healthy?
Booking Holdings Inc.'s Piotroski F-score is 4/9 (8–9 is excellent, 0–3 weak), and its Altman Z″ distress score is in the safe zone.
Does BKNG pay a dividend, and is it safe?
Yes. Booking Holdings Inc. pays a dividend yielding about 0.89% with a None payout ratio, rated “n/a” for safety.
Is BKNG overvalued or undervalued?
Booking Holdings Inc. trades at about 1.3× trailing earnings — near its 10-year norm (10-year range 0.7×–54.0×, median 1.3×). Stocktoria reports the data, not buy/sell advice.
What is the analyst price target for BKNG?
The average Wall-Street price target for Booking Holdings Inc. is $237.81, about 12.0% above the recent price, from 36 analysts (consensus: buy).
Is BKNG a good stock to buy?
Stocktoria doesn't give buy or sell advice, but here is the data on Booking Holdings Inc.: a Piotroski F-score of 4/9, an Altman Z″ in the safe zone, a dividend yield of 0.89%. Weigh these quality and valuation signals against your own goals.
Computed from company filings · US · as of 2025-12-31. Facts plus Stocktoria's own computed scores — not investment advice.