Stocktoria

Playboy, Inc. PLBY

Nasdaq · stock · Retail-Miscellaneous Retail · website · IPO 2020-06-01

Playboy, Inc. (PLBY) earns a Piotroski F-score of 6/9 (mixed financial health), with an Altman Z″ in the distress zone. It does not currently pay a dividend. FY2025 revenue was $120.9M at a -10.5% net margin.

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36/100
Stocktoria Quality Score · grade D
6/9
Piotroski F — financial health
-7.96
Altman Z″ — distress risk · distress
Dividend yield · no dividend
-3.06
Beneish M-score — earnings quality · low

Quality score trend · recomputed for each fiscal year

Piotroski F /9
3 3 2 3 6 20212022202320242025
Altman Z″
-0.02 -5.40 -9.44 -9.13 -7.96 20212022202320242025

Each year's score is computed from that year's filing — a rising Piotroski F or Altman Z″ means improving financial health, a fall is worth a look.

$1.24 as of 2026-08-01 · -24.4% 1y
$1.11$1.9252-wk

Beneish M-score: -3.06 — low (below −2.22 — no manipulation red flag) . A statistical screen for earnings manipulation, not proof — and it doesn't apply to most banks/insurers.

Market cap USD$157M
Net margin 5y avg-77.3%
Return on equity 5y avg-164.8%
Beta1.86
Employees199

Analyst price target

$2.83 +128.5% vs last
· 3 analysts
target range $1.50 – $4.00

Wall Street analyst consensus — a sentiment gauge, not our scoring.

Revenue trend · last 6y · down

How it ranks in Retail Trade · percentile among 238 companies

Piotroski Fstronger than 64%
Net marginstronger than 18%
Return on equitystronger than 9%
Revenue growthstronger than 50%

Percentile vs other Retail Trade companies we cover — e.g. “stronger than 90%” means only 10% score higher on that measure.

Piotroski F breakdown · 6/9 tests passed

Altman Z″ components · distress zone

ComponentValue
Working capital / assets0.006
Retained earnings / assets-2.418
EBIT / assets-0.027
Equity / liabilities0.067

Sector peers · similar-size Retail Trade companies compare side by side →

TickerCompanyPiotroski FAltman Z″P / ERevenue growth
PLBYPlayboy, Inc.6/9-7.96+4.1%
WINAWINMARK CORP5/96.6534.7+5.9%
WBUYWEBUY GLOBAL LTD2/9-9.53-63%
NEXRNexera Technologies Ltd2/9-2.92+23%
BLMHBLUM HOLDINGS, INC.3/9
BLPGBlue Line Protection Group, Inc.5/92
FVTIFortune Valley Treasures, Inc.2/9-7.12

All Retail Trade companies →

About Playboy, Inc.

Playboy, Inc. operates as a pleasure and leisure company in the United States, Australia, China, the United Kingdom, and internationally. The company operates through two segments: Direct-to-Consumer and Licensing. It offers sexual wellness products, such as lingerie, bedroom accessories, intimacy products, and other adult products; apparel and accessories products; and beauty and grooming products, such as skincare, haircare, bath and body, cosmetics, and fragrance. The company also owns and operates digital commerce retail platforms, such as playboy.com under license agreements; Honey Birdette retail stores; and collaborates with nightlife, hospitality, digital casino, and online gaming industries. In addition, it licenses Playboy name, Rabbit Head Design, and other trademarks and related properties; and programming content to cable television operators and direct-to-home satellite television operators. Further, the company business covers the subscription sale of playboyplus.com and playboy.tv, which are online content platforms. It offers its products under its flagship brand Playboy. The company was formerly known as PLBY Group, Inc. and changed its name to Playboy, Inc. in June 2025. Playboy, Inc. is headquartered in Los Angeles, California.

FAQ

Is PLBY financially healthy?

Playboy, Inc.'s Piotroski F-score is 6/9 (8–9 is excellent, 0–3 weak), and its Altman Z″ distress score is in the distress zone.

Does PLBY pay a dividend?

No, Playboy, Inc. does not currently pay a dividend.

How profitable is PLBY?

In FY2025, Playboy, Inc. had a net margin of -10.5% and a return on equity of -69.0%.

What is the analyst price target for PLBY?

The average Wall-Street price target for Playboy, Inc. is $2.83, about 128.5% above the recent price, from 3 analysts.

Is PLBY a good stock to buy?

Stocktoria doesn't give buy or sell advice, but here is the data on Playboy, Inc.: a Piotroski F-score of 6/9, an Altman Z″ in the distress zone. Weigh these quality and valuation signals against your own goals.

Computed from company filings · US · as of 2025-12-31. Facts plus Stocktoria's own computed scores — not investment advice.